MEMPHIS HOTEL APARIUM
Aparium Hotel Group, is a leading hotel company founded and controlled by experienced professionals in hotel development, financing, management and marketing who came together with one seminal belief that great hotels are a destination sought out by travelers and a favorite place for locals. A philosophy Aparium calls Translocal Hospitality. Aparium’s passion and expertise centers on independent hotels and resorts in distinct cities and emerging neighborhoods. They believe each hotel and resort should be a brand in and of itself – a true celebration of its independent identity and characteristic of its setting. The company is committed to and engaged in a partnership of vision with independent hotel owners who know their communities intimately, and their properties are a source of pride. By fostering collaboration, Aparium delivers measurable, sustainable return on investment through transparency and accountability at all stages of operation. Under its Intuitive Service Model, Aparium believes every employee is empowered to create remarkable moments for each guest. This proven approach not only increases efficiencies, but also dramatically improves the guest experience through anticipatory service.
Aparium has decades of global experience in the hospitality space. The co-founders are principals of Aparium, Mario Tricoci and Kevin Robinson, were responsible for the concept, positioning, financing, pre-development, development, opening, operating and the disposition of the highly acclaimed Elysian Chicago (now Waldorf Astoria Chicago). Aparium was launched with the acquisition and management takeover of the award winning and iconic Iron Horse Hotel in Milwaukee, Wisconsin. Since assuming responsibility for the hotel, Aparium has driven performance penetration versus the top-of-market competitive set to 162.2% and has increased Gross Operating Profits by almost 43%. Aparium currently has ten unique hotels in operation or under development in special markets throughout the country. In being one of the leading independent hotel and food and beverage operators in the country, Aparium is also a preferred operator for the franchised “soft brands” including Autograph Collection, Curio, and Tribute. In addition to the Iron Horse Hotel in Milwaukee, Aparium recently opened The Charmant Hotel in LaCrosse, Wisconsin, to rave reviews and instant acclaim in the design world.
Hotels Currently Under Development